The Daily Star has promised Celerity Big Brother 2011 viewers the sexiest house ever, with the “key theme” for this year’s series being sex. According to the newspaper, show bosses want the celebs to “get it on” and have put only double beds in the house to help make it happen.

That’ll please Jedward, then.

As well as the double beds, this year’s celebs can enjoy a sauna after Big Brother bosses turned the house at Esltree into a mini “Playboy mansion”.

Stars rumoured for the series currently include X Factor twins John and Edward, reality flop Kerry Katona and The Only Way Is Essex babe Amy Childs.

A show source told the tabloid today: “The key theme is sex. We’re not shying away from it. We want it full-on.

“Fans love it when housemates get it on, and we want to make sure that our viewers see the lot.

“Since Big Brother has been off air, shows such as Geordie Shore have emerged where sex is the order of the day, so we’re having to up our game – and it won’t be a problem.”

Meanwhile the new Big Brother host Brian Dowling revealed more details about the show in a chat on Loose Women yesterday. He blabbed: “The celebs won’t arrive in fancy cars this year.

“Maybe they’ll come on the Tube. Or parachute in. It’s so exciting. The house is way bigger than when I was in it last year. It’s bigger, brighter and more colourful.”

Celebrity Big Brother 2011 starts on August 18.